How I created my very first product

I reached a milestone this month by launching my very first product! It’s something I’ve wanted to do for ages but kept holding back. The hardest thing I found about releasing a product was figuring out just what to create. Actually, I felt really clueless about this—even silly!

I mean, as a copywriter and editor, people pay for my services to help sell their products and make their written stuff look good. But how could that translate into a product? How could I turn the knowledge and expertise I share one-on-one with my clients into something that can help lots of business owners?

Particularly, since I don’t specialise in any one area. Oh I’ve heard all the chatter by the ‘gurus’ saying the only way to really succeed is to find your niche and specialise but frankly, I like the variety of working for stacks of different industries in lots of different ways. (Keeps life spicy!) So I kept thinking and rethinking and analysing and reanalysing and procrastinating and -- not producing anything.

Until I stopped thinking so hard and looked simply at the core of what Quill Writing Services is. My tagline says: “Presenting your business, through words, at its absolute best” and while that’s true, the core purpose is so much more. Quill’s core purpose is to help business owners communicate.

Clear communication is very important to me both personally and in business. I hate being misunderstood and it disturbs me greatly when I misunderstand someone else. That’s why I consider it a privilege to help people say what they mean clearly to whom they’re saying it.

So what is this new thing?

Well, it’s basically a tool to help busy businesspeople communicate. Introducing **drumroll please**:

The Busy Businessperson’s Guide to ‘Writing Good’

It’s a handy reference to those niggly little words that often get mixed up or misspelt as well as a guide to the basics of different types of business writing. Rather than give you the whole blurb here though, if you’d like to learn more just visit:
goodwritingguide.com